IPL 2024: Will the IPL dethrone football as the king of sports?
IPL is one of the richest sports and businesses in the world valued at 90,000 crores ($11 billion) in 2022. Do you believe me if I say it will become a global event in 2024? Dubai’s prince has an interest in investing a considerable amount of stake in IPL. This investment is part of his plan to spread the IPL as big as the premier league. If you want to know how the IPL would turn around then this article is for you.
Saudi Arabia’s Prince visited INDIA last year in September which led to the plans of investment. But how much are they interested in investing in this prestigious league? An estimated $ 5 billion is not an official statement from the government. This investment is a plan to expand the league to many other countries as the English premier league.
As the Saudi Arabian government is keen to invest in IPL the BCCI is likely to discuss this with the Indian government after the 2024 elections. If the deal gets finalised then Saudi Arabia’s powerful sovereign wealth fund has led to the death of many previous sports investments. However, still, there is no confirmation from Saudi Arabia’s government on this investment deal which would be expected in 2024 but why do you think the IPL mini-auction for 2024 is taking place in Dubai which is the first time in IPL history?
This is a different format game that adds many viewers with different gameplay across the world and this has increased the broadcasting rights huge which was $6.2 billion per match from 2023 to 2027 which is 2ndhighest per match in the sports category. This new investment from Saudi Arabia is set to cross this which can achieve 1st place through bidding which can make it ahead of the football leagues.
This investment is set to bring a lot of changes in the gameplay like impact player which was introduced in 2023 along with the increase of IPL duration of 2 months which can increase the world viewership. This kind of change can be seen in the coming years if the investment plan takes place. This investment will take the IPL sport to a global audience with a huge impact which can increase cricketing culture across the countries. After this sport became popular many stated that at some day this sport may overtake the dominance of football leagues across the world which would happen in upcoming years.
Conclusion:
The IPL is already one of the richest sports and businesses in the world, and Saudi Arabia’s investment is only going to make it bigger and better. The investment will help to bring the IPL to a global audience and could even lead to it overtaking the dominance of football leagues in the coming years.
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